The Influence of Branding

Branding plays a crucial role in shaping consumer perception and loyalty toward a company and its products. Successful brands have the power to create a distinct identity and establish a strong connection with their target audience. Nike, a renowned sportswear and footwear brand, is a perfect example of effective branding. It has built a reputation …

The Impact of Social Media on Music SEO: Best Practices for Promotion

Harnessing Social Media’s Power to Amplify Your Music’s Online Presence In the dynamic world of digital marketing, the influence of social media on search engine optimization (SEO) cannot be overstated — especially for musicians and artists looking to elevate their online visibility and reach. At AMG, we’re not just attuned to the underground music scene; we’re …

Creating Memorable Live Performances: 5 Essential Tips for Boosting Your Stage Presence

As musicians, the pinnacle of audience connection is through live performances. A great show can transform fans into lifelong followers and set the stage for a successful career. At AMG, we understand that delivering an engaging live experience is an art form. These five essential tips will help artists captivate audiences and leave them with a …

Why is having a marketing team important for artists?

As an artist, your work is your passion, your craft, and your livelihood. But in order to get your work in front of the right people – those who will appreciate it, purchase it, or commission it – you need to have a strong marketing plan in place. And that’s where having a marketing team …

What is the difference between a distribution deal and a record deal?

Are you a musician who is looking to enter into an agreement with a label or distributor? Or are you simply curious about the differences between a distribution deal and a record deal? Either way, it is important to understand the key distinctions between these two types of agreements. A distribution deal is an agreement …

What is a music distribution deal and how do they benefit artists?

When an artist creates music, they usually want to share it with the world. However, it can be challenging to distribute music effectively, especially for emerging and independent artists. That’s where music distribution deals come in. A music distribution deal is a legal agreement between an artist and a distributor that governs the distribution and …

Why artists need distribution deals in 2023

As an artist, one of the most important goals is getting your music heard by as many people as possible. That’s where distribution comes in. A distribution deal is an agreement between you, the artist, and a distribution company, such as a record label, that will help you get your music out to more people. …